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14 Web Designer Skills You Must Have in 2019

by admin

web design
06 Jan

From selling products to voicing their words through blogs, everyone is launching their websites. But it will only work when it has a fabulous design and great content. No one likes a dull site, which has led to an increase in demand for web designers and developers.

Developing and designing both are important aspects of the website. To make sure that your website is on top or to thrive in the competition, a web designer needs to have some unique skills. So, whether looking to hire a web designer or planning to become one, knowing about these skills is important for you.

Website Design


In this blog, we will talk about 14 skills divided into professional, technical and soft that a web designer must definitely have.

What is a web designer?

A Web designer is the person who develops content for the Web. It is mainly about styling and giving layout to pages with content, text, and images.

General skills expected from a web developer

  • Proof of work experience.
  • A web designer must also be a graphic designer with some portfolio for the same.
  • Must be proficient in Adobe Illustrator, Photoshop and other tools.
  • Must know languages like HTML, CSS, and JavaScript.
  • They should have experience and knowledge about Agile/Scrum development process.
  • Must have the know-how to solve problems quickly.
  • The designer should always keep an eye on the latest web trends, technologies and so on.

These were the basic skill set that a web designer must possess. They have a huge responsibility to make the website interactive while providing information which requires more skills. Thus, in this blog, we will talk about other skills- professional, technical and soft that a web developer should develop.

Professional skills for a web designer

1. Tools for designing the website

A creative person uses a variety of tools to accomplish the desired job. As a web designer, you need to learn many designing software to create a dynamic website. It’s true that websites can be designed even in a browser, but knowing Photoshop, Sketch and more helps in image processing which makes your work more efficient.

  • PS (Photoshop)- As read above, it can image process. It is one of the most powerful tools used by web and graphic designers.
  • AI (Adobe Illustrator): It is a great vector graphics processing tool. It is used for designing font, graphics, and product packaging design and more.
  • AE (Adobe After Effects): It is a software for processing graphics video. It is powerful and complicated and a pro version of Photoshop.

2. Design Sense

Web designing is more than creating aesthetically graceful websites. Web designers should have good designing proficiency. They should understand different design elements like basic design principles, images, typeset etc.

3. Designing the UX for better user experience

UI UX relates to user experience- what and how a consumer feels when they use your site. A user-interface must be simple and navigable so that users can easily surf your site. For this, a web design service provider needs to know your user. The user information will help to set sitemaps which lets you know the path consumer took while checking the website. It, in turn, will help you to improve the design for better conversion rates.

4. Responsive web design for mobiles

More than half the population uses their mobiles, tablets or iPad for viewing websites. The need for them to run smoothly and load quickly on a small screen is huge. Thus, knowing the principles of responsive web design is crucial for a web developer. It will help them design and develop a site that works seamlessly on smaller screens.

Effective And Responsive Web Design

5. Graphic Design

Graphic designers have different responsibilities, but if a web designer has some knowledge about the former, it won’t hurt.

6. Animation

Animation is imperative for visual impact that helps in making a brand popular. So, it is necessary that the designer know animation as it turns even a boring and dull website into a dynamic and interesting one.

Read Also: Factors To Consider When Choosing The Web Designing Agency For Your Business

Technical skills required by a web designer

Web development techniques are improving and getting upgraded every day. A web developer in order to stay ahead of competition needs to be proficient in many languages. Some of the most sort-out technical skills are:

1. HTML and CSS

Contrary to popular belief, a web designer must have the basic knowledge of HTML/CSS. Knowing it, will aid you to read, edit and solve problems with ease. You may need to improve your HTML skills/knowledge based on your role as a designer or developer. For a fully functional website, both languages are a must. CSS handles the visual part of the website like adding beautiful backgrounds.

2. JavaScript

Knowing JavaScript will make you even more skillful and professional. It helps to solve big issues that you may face in some of your projects. Also, it is the best and preferred language for full-stack web developers.

3. Managing web-server

An issue with web servers like downtime is something you can’t ignore. Thus, knowing and understanding web server’s basic is crucial to solving problems faster.

Soft skills a web developer must have:

When you are dealing with a team that provides the web design service, make sure that they have some soft skills too:

1. Management of time

A web designer working for a company or as a freelancer must know time management.

2. Management of Project

He/she must know how to deal with the current project and work on updating previous projects smoothly. It is one of the most crucial skills and benefits for the client and your career.

3. Search Engine Optimization

SEO (Search Engine Optimization) knowledge is crucial for anyone developing a website. As a web designer/developer knowing about SEO basics will help you to create an SEO friendly site. A website’s content, inbound links, speed, and performance are all necessary for maximum traffic. If you know how to blend these SEO factors well into the website, then it will surely help your search engine rankings.

4. Customer Service

The soft skill of providing the best customer service to your consumer via your website is an important one. It is one skill that may makes the difference between the best and a good web designer.


The 14 skills set mentioned above are crucial for a web designer to be best and thrive. When you hire a website designer, make sure that they have these skills set. Also, it is imperative that a web developer keeps learning and searching for new techniques that make them better.

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